This is the first official post on Viewmark’s NEW blog. We actually started looking and using blogs back in 2004 when blogging was just getting started. Several of us participated in a session at a Search Engine Strategies conference in San Jose with the creator of Blogger. I vaguely remember him announcing the Google acquisition.
We were intriqued enough to secure several blogs for Viewmark back then. Recently, we’ve added several new client blogs and are integrating the technology with our tools. Blogs are just one of the many marketing tools our customers are using to communicate with their customers.
As President of Viewmark, I am in charge of the overall vision and direction of the company. I think my first entry on our NEW blog will be to officially announce our commitment to use this channel to discuss, share, and explore relevant news, topics, technology and methods related to using the internet to enhance business.
I find blog integration with RSS feeds particularly interesting. We are now living in an “on-demand” world. Consuming content based on our personal preferences is becoming more and more the norm. News readers and the the many personalized myPages that support XML feeds through RSS and Atom are an eyeopener for sure.
In the late 90s, I was lucky enough to attend an awards ceromony in which Tim Bernes-Lee was discussing his book “Weaving the Web”. In the later chapters of the book, he describes the Semantic Web. Are we now starting to embrace and support his vision? Stay tuned!
I hope you you will sign up to our blog and join in on the discussion.